 |
Rico-The World's Most Popular Reed, Choose Instrument & Strength.
Technology has changed virtually every facet of human existence over the past century; however, the most advanced science has yet to develop an alternate material capable of matching the uniquely musical properties of reed cane. For clarinetists and saxophonists around the world, reed cane remains indispensable for the creation of music. For Rico International, cultivating reed cane, or Arundo donax, creates a series of daunting challenges, unique to this type of business.
To ensure a steady supply of cane, Rico owns and manages cane plantations in France and Argentina. In managing this unconventional business, Rico must be prepared to deal with frost, drought, floods, and other problems which can affect cane crops. One fact to remember about cane and where it grows is that it loves the same soil and climate as wine grapes.
Rico's production process involves a series of automated machines capable of turning an inconsistent raw material into a product which is cut extremely consistently. Rico International produces different brands: Rico, La Voz, Rico Royal, Plasticover, Frederick Hemke, Mitchell Lurie, Rico Select Jazz and Grand Concert Select. Grand Concert Select clarinet reeds, like its sister professional brands, are created in cooperation with leading woodwind artists.
